A brand that plays away from home.
Play House Studios are purveyors of entertaining work and playful creativity for television, film and culture. Situated in County Wicklow, Ireland, they create work primarily for the US market and offer top quality post production, V/FX, compositing, motion graphics and sound engineering services at a fraction of the cost when compared to post houses based in North America.
Being a brand new startup, they needed everything from the ground up in terms of a new brand identity including the name. Their USP of adding a creative and playful touch held the key to creating a bold and playful brand personality.
A brand that plays away from home.
Play House Studios are purveyors of entertaining work and playful creativity for television, film and culture. Situated in County Wicklow, Ireland, they create work primarily for the US market and offer top quality post production, V/FX, compositing, motion graphics and sound engineering services at a fraction of the cost when compared to post houses based in North America.
Being a brand new startup, they needed everything from the ground up in terms of a new brand identity including the name. Their USP of adding a creative and playful touch held the key to creating a bold and playful brand personality.
A brand that plays away from home.
Play House Studios are purveyors of entertaining work and playful creativity for television, film and culture. Situated in County Wicklow, Ireland, they create work primarily for the US market and offer top quality post production, V/FX, compositing, motion graphics and sound engineering services at a fraction of the cost when compared to post houses based in North America.
Being a brand new startup, they needed everything from the ground up in terms of a new brand identity including the name. Their USP of adding a creative and playful touch held the key to creating a bold and playful brand personality.
A brand that plays away from home.
Play House Studios are purveyors of entertaining work and playful creativity for television, film and culture. Situated in County Wicklow, Ireland, they create work primarily for the US market and offer top quality post production, V/FX, compositing, motion graphics and sound engineering services at a fraction of the cost when compared to post houses based in North America.
Being a brand new startup, they needed everything from the ground up in terms of a new brand identity including the name. Their USP of adding a creative and playful touch held the key to creating a bold and playful brand personality.
A brand that plays away from home.
Play House Studios are purveyors of entertaining work and playful creativity for television, film and culture. Situated in County Wicklow, Ireland, they create work primarily for the US market and offer top quality post production, V/FX, compositing, motion graphics and sound engineering services at a fraction of the cost when compared to post houses based in North America.
Being a brand new startup, they needed everything from the ground up in terms of a new brand identity including the name. Their USP of adding a creative and playful touch held the key to creating a bold and playful brand personality.
Role
Branding, Design
Deliverables
Brand Identity, Collateral, Website
Role
Branding, Design
Deliverables
Brand Identity, Collateral, Website
Role
Branding, Design
Deliverables
Brand Identity, Collateral, Website
Role
Branding, Design
Deliverables
Brand Identity, Collateral, Website
Role
Branding, Design
Deliverables
Brand Identity, Collateral, Website
Forever at play.
In naming the new post production company, it was a simple case of recognising that their playful philosophy was a powerful and emotive signifier to potential clients looking for more than just run-of-the-mill outputs. The idea of ‘PLAY’ suggests an approach that is all about experimentation and that, in turn, suggests that the outputs will be surprising and creative at the same time.
Being a post house whose mantra is to play, the name was obvious, and so, Play House Studios was born. The name is clear and concise while immediately conveying what the company is all about.
Forever at play.
In naming the new post production company, it was a simple case of recognising that their playful philosophy was a powerful and emotive signifier to potential clients looking for more than just run-of-the-mill outputs. The idea of ‘PLAY’ suggests an approach that is all about experimentation and that, in turn, suggests that the outputs will be surprising and creative at the same time.
Being a post house whose mantra is to play, the name was obvious, and so, Play House Studios was born. The name is clear and concise while immediately conveying what the company is all about.
Forever at play.
In naming the new post production company, it was a simple case of recognising that their playful philosophy was a powerful and emotive signifier to potential clients looking for more than just run-of-the-mill outputs. The idea of ‘PLAY’ suggests an approach that is all about experimentation and that, in turn, suggests that the outputs will be surprising and creative at the same time.
Being a post house whose mantra is to play, the name was obvious, and so, Play House Studios was born. The name is clear and concise while immediately conveying what the company is all about.
Forever at play.
In naming the new post production company, it was a simple case of recognising that their playful philosophy was a powerful and emotive signifier to potential clients looking for more than just run-of-the-mill outputs. The idea of ‘PLAY’ suggests an approach that is all about experimentation and that, in turn, suggests that the outputs will be surprising and creative at the same time.
Being a post house whose mantra is to play, the name was obvious, and so, Play House Studios was born. The name is clear and concise while immediately conveying what the company is all about.
Forever at play.
In naming the new post production company, it was a simple case of recognising that their playful philosophy was a powerful and emotive signifier to potential clients looking for more than just run-of-the-mill outputs. The idea of ‘PLAY’ suggests an approach that is all about experimentation and that, in turn, suggests that the outputs will be surprising and creative at the same time.
Being a post house whose mantra is to play, the name was obvious, and so, Play House Studios was born. The name is clear and concise while immediately conveying what the company is all about.
An iconic type of play.
When we think of the concept of ‘PLAY’ in the context of a company specialising in post production, we immediately think of the ubiquitous play button. It is a functional signifier of playing a video but it also has the power to denote our loftier mantra of a playful approach to work.
By using the play symbol to replace the ‘A’ in ‘PLAY’, the idea is embedded right into our brand name. But why stop there when we can embody more of what Play House Studios is all about within our brand name?
An iconic type of play.
When we think of the concept of ‘PLAY’ in the context of a company specialising in post production, we immediately think of the ubiquitous play button. It is a functional signifier of playing a video but it also has the power to denote our loftier mantra of a playful approach to work.
By using the play symbol to replace the ‘A’ in ‘PLAY’, the idea is embedded right into our brand name. But why stop there when we can embody more of what Play House Studios is all about within our brand name?
An iconic type of play.
When we think of the concept of ‘PLAY’ in the context of a company specialising in post production, we immediately think of the ubiquitous play button. It is a functional signifier of playing a video but it also has the power to denote our loftier mantra of a playful approach to work.
By using the play symbol to replace the ‘A’ in ‘PLAY’, the idea is embedded right into our brand name. But why stop there when we can embody more of what Play House Studios is all about within our brand name?
An iconic type of play.
When we think of the concept of ‘PLAY’ in the context of a company specialising in post production, we immediately think of the ubiquitous play button. It is a functional signifier of playing a video but it also has the power to denote our loftier mantra of a playful approach to work.
By using the play symbol to replace the ‘A’ in ‘PLAY’, the idea is embedded right into our brand name. But why stop there when we can embody more of what Play House Studios is all about within our brand name?
An iconic type of play.
When we think of the concept of ‘PLAY’ in the context of a company specialising in post production, we immediately think of the ubiquitous play button. It is a functional signifier of playing a video but it also has the power to denote our loftier mantra of a playful approach to work.
By using the play symbol to replace the ‘A’ in ‘PLAY’, the idea is embedded right into our brand name. But why stop there when we can embody more of what Play House Studios is all about within our brand name?
Pause. Then Record.
The post production services that the company offers are of a premium quality. Producing their work takes time so the ‘PAUSE’ symbol was co-opted to represent their quality over speed approach. It neatly replaces the ‘H’ in ‘HOUSE.
The creative people who work at the company have many years of collective experience between them, which allows them to bring innovative options to projects for their clients. The ‘RECORD’ symbol was repurposed as a nod to the experience they have gained and stored over their careers. It cleverly replaces the ‘O’ in ‘STUDIOS’.
The result is a clever, striking, typographic brand identity that is instantly understandable. And the bold use of icons allows for the creation of a playful visual language for the brand.
Pause. Then Record.
The post production services that the company offers are of a premium quality. Producing their work takes time so the ‘PAUSE’ symbol was co-opted to represent their quality over speed approach. It neatly replaces the ‘H’ in ‘HOUSE.
The creative people who work at the company have many years of collective experience between them, which allows them to bring innovative options to projects for their clients. The ‘RECORD’ symbol was repurposed as a nod to the experience they have gained and stored over their careers. It cleverly replaces the ‘O’ in ‘STUDIOS’.
The result is a clever, striking, typographic brand identity that is instantly understandable. And the bold use of icons allows for the creation of a playful visual language for the brand.
Pause. Then Record.
The post production services that the company offers are of a premium quality. Producing their work takes time so the ‘PAUSE’ symbol was co-opted to represent their quality over speed approach. It neatly replaces the ‘H’ in ‘HOUSE.
The creative people who work at the company have many years of collective experience between them, which allows them to bring innovative options to projects for their clients. The ‘RECORD’ symbol was repurposed as a nod to the experience they have gained and stored over their careers. It cleverly replaces the ‘O’ in ‘STUDIOS’.
The result is a clever, striking, typographic brand identity that is instantly understandable. And the bold use of icons allows for the creation of a playful visual language for the brand.
Pause. Then Record.
The post production services that the company offers are of a premium quality. Producing their work takes time so the ‘PAUSE’ symbol was co-opted to represent their quality over speed approach. It neatly replaces the ‘H’ in ‘HOUSE.
The creative people who work at the company have many years of collective experience between them, which allows them to bring innovative options to projects for their clients. The ‘RECORD’ symbol was repurposed as a nod to the experience they have gained and stored over their careers. It cleverly replaces the ‘O’ in ‘STUDIOS’.
The result is a clever, striking, typographic brand identity that is instantly understandable. And the bold use of icons allows for the creation of a playful visual language for the brand.
Pause. Then Record.
The post production services that the company offers are of a premium quality. Producing their work takes time so the ‘PAUSE’ symbol was co-opted to represent their quality over speed approach. It neatly replaces the ‘H’ in ‘HOUSE.
The creative people who work at the company have many years of collective experience between them, which allows them to bring innovative options to projects for their clients. The ‘RECORD’ symbol was repurposed as a nod to the experience they have gained and stored over their careers. It cleverly replaces the ‘O’ in ‘STUDIOS’.
The result is a clever, striking, typographic brand identity that is instantly understandable. And the bold use of icons allows for the creation of a playful visual language for the brand.
