I’m Barry Smith, an Irish Graphic Designer and Art Director living and working in Dublin.

I’m Director of Design at an exciting new start up e-commerce brand, The GüD Company where I am shaping the brand from the ground up creating brand concepts, hard-working identity systems, illustrations, creative comms, packaging and more.

Life, well it’s GüD!

I’m Barry Smith, an Irish Graphic Designer and Art Director living and working in Dublin.

I’m Director of Design at an exciting new start up e-commerce brand, The GüD Company where I am shaping the brand from the ground up creating brand concepts, hard-working identity systems, illustrations, creative comms, packaging and more.

Life, well it’s GüD!

I’m Barry Smith, an Irish Graphic Designer and Art Director living and working in Dublin.

I’m Director of Design at an exciting new start up e-commerce brand, The GüD Company where I am shaping the brand from the ground up creating brand concepts, hard-working identity systems, illustrations, creative comms, packaging and more.

Life, well it’s GüD!

I’m Barry Smith, an Irish Graphic Designer and Art Director living and working in Dublin.

I’m Director of Design at an exciting new start up e-commerce brand, The GüD Company where I am shaping the brand from the ground up creating brand concepts, hard-working identity systems, illustrations, creative comms, packaging and more.

Life, well it’s GüD!

I’m Barry Smith, an Irish Graphic Designer and Art Director living and working in Dublin.

I’m Director of Design at an exciting new start up e-commerce brand, The GüD Company where I am shaping the brand from the ground up creating brand concepts, hard-working identity systems, illustrations, creative comms, packaging and more.

Life, well it’s GüD!

barry

 

Previously, I was Head of Design at Boys+Girls where I created concepts, visual identity systems, illustrations, bespoke typography and visual content for clients of all kinds and all sizes. Before that, I was a Senior Creative at Guns or Knives / Rothco having joined the agency in March 2015. And prior to that, I worked as a Senior Graphic Designer and aspiring Art Director at Publicis Dublin joining the company in September 2011. I started out and learned my craft at Language Communications between 2005 and 2011.

Twelve and a Half is the name under which I work on freelance and personal projects. The name happens to be my house number and not my mental age... although some people might dispute the latter!

 

 

Get in touch and say hello!

Email   |   Twitter   |   Instagram